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April 24, 2024
Published by
AlikeAudience
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April 24, 2024
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Retail Media’s Next Wave? Banks, Fintechs, and A Huge Data Cache
Though some questionable practices threaten to open "a can of worms", retail media spend continues climbing. Now banks and fintechs are building out similar business models - powered by a ton of spend data across every category.
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