August 18, 2022
In the eighth episode of AdTech | AlikeAudience, ex-Meta Research Lead and current Growth Marketing Manager at Coalition Inc., Jonny Chan, Co-founder of AlikeAudience, Bosco Lam, and the Director of The Brand Creatives, Jessica Lam, discuss AdTech Growth Marketing in both B2B and B2C landscapes.
August 17, 2022
Recent political and social issues have amplified privacy concerns around data vendors. AlikeAudience, a privacy-first audience segmentation company, only collects consented user data from our data […]
July 19, 2022
Find out what brand safety means in programmatic advertising, types of online content that can endanger brands, and four strategies to protect your brand.
July 12, 2022
In the seventh episode of AdTech | AlikeAudience, the APAC Director of Data and Audience at PubMatic, Brandon Lee, Co-founder of AlikeAudience, Bosco Lam, and the Director of The Brand Creatives, Jessica Lam, share their thoughts on the open internet versus the walled garden, and the latest partnership between AlikeAudience and PubMatic to bring audience segments to the supply side.
July 4, 2022
Learn how a supply-side platform (SSP) can boost ROI and engage target audiences in brand-safe, premium environments across multiple ad formats and devices.
June 14, 2022
In the sixth episode of AdTech | AlikeAudience, Founder & Chief Collaboration Officer, Collabor8 Group Pty Ltd, Phil James, Co-founder of AlikeAudience, Ronald Kwok, and Director of The Brand Creatives, Jessica Lam, discuss the relevance of diversity in the field of marketing.
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