May 26, 2022
Find out what a walled garden is in ad tech and the advantages and disadvantages of advertising with them for your programmatic ad campaigns.
May 12, 2022
In the fifth episode of AdTech | AlikeAudience, the Managing Partner of PHD Media, Lawrence Lo, CEO and co-founder of AlikeAudience, Bosco Lam, and the Director […]
May 4, 2022
Learn more about what programmatic advertising is and discover five strategies to devise a high ROI programmatic ad campaign.
March 29, 2022
Discover what is connected TV advertising, whether it's right for your brand, and strategies to run a CTV ad campaign that increases return on investment.
March 15, 2022
The AdTech industry is constantly evolving. With new trends emerging frequently, organizations can't afford to miss out on what’s happening in the industry. Companies need to […]
March 9, 2022
Discover the types of ad fraud that can occur in the CTV space, and explore strategies to combat fraud and boost the effectiveness of your CTV campaigns.